We trust our customers. We assume they’ll always pay. But reality is tougher. One bad debt can shake a company’s cashflow and throw off its growth.
In this video, Robert Therrien, founder and president of SecurCredit, shares insights gained from more than 20 years of experience, $25 billion in insured transactions, and a career dedicated to helping businesses manage risk with trade credit insurance.
Discover why trust alone isn’t enough and how trade credit insurance can become a strategic lever to protect your business and fund your growth.
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Transcription vidéo
Trust doesn’t protect you from bad debt.
It’s a simple truth that over 20 years in the business has taught me.
Entrepreneurs often tell me the same thing: “My client is solid. We’ve known each other for 10 years.”
And then they call me in a panic on a Tuesday morning.
They just received the notice from the insolvency trustee.
My name is Robert Therrien, credit insurance expert.
After more than 25 billion dollars in insured transactions, one thing is clear. Trust doesn’t pay the bills. Credit insurance does.
